Formats
What you'd set up before pressing record
Each of these 9 opens onto every Short in the library that uses it: 264 Shorts from 13 businesses, best first by views ÷ the business’s usual.
Base
Talking Head
A fixed camera and a person speaking to the lens; the setup is the whole production — not handheld selfie footage
Vlog
Creator holds or props the camera on their own life, first-person and mobile, including day-in-the-life diaries — not a staged tripod setup
Hands-On Demo
Overhead or macro hands working material — cooking, crafts, application — with no face and no lens address
Camera
Selfie
Creator holds or props the camera on themselves: arm's-length phone, walk-and-talk, selfie-cam skits
Fixed
A camera that does not move, tripod or propped, whether or not anyone addresses it; not handheld
Moving
Someone carries the camera: operator-held coverage, pans and sweeps, first-person POV; not a selfie
Inserts
Detail coverage cut away from the main subject: hands close-ups, overhead workspaces, product to lens, face macro
Modifiers
Split Screen
The frame is divided into simultaneous panels — a second retention track, a comparison, a game feed
Across the whole video
Faceless
No creator face anywhere — hands-only, voice-only, or absent — replicable without showing yourself