Entertainment & Media content ideas

When you come from working at a commercial chain to a local shop

Reach

8192× usual · 21.6M views · as of Oct 20, 2026

Hook

Text-Carried · “When you come from working at a commercial chain to a local shop” on screen

Goal

Lifestyle & Culture

Made by

Staff

Length

0:21 · 8 cuts

Can I get an iced cappuccino please? · Why do baristas hate

Reach

176× usual · 1.7M views · as of Oct 20, 2026

Hook

Question · “Can I get an iced cappuccino please? · Why do baristas hate”

Goal

Brand Campaign + Lifestyle & Culture

Ask

Comment

Made by

Staff

Length

0:24 · 2 cuts

What's your favorite food? Pizza. Why...

Reach

28× usual · 30.5K views · as of Oct 20, 2026

Hook

Absurd Premise · “What's your favorite food? Pizza. Why...” said

Goal

Lifestyle & Culture

Made by

Staff

Length

0:09 · 3 cuts

What's your controversial take on coffee?

Reach

4.8× usual · 149.3K views · as of Oct 20, 2026

Hook

Stop Doing X · “What's your controversial take on coffee?”

Goal

Value + Lifestyle & Culture

Made by

Staff

Length

0:35 · 17 cuts

When your PT is in serious mode not bestie mode

Reach

4.3× usual · 8.6K views · as of Oct 19, 2026

Hook

Text-Carried · “When your PT is in serious mode not bestie mode”

Goal

Lifestyle & Culture + Authority → Class or Service

Made by

In-House

Length

0:08 · 2 cuts

pov you're flyin to the gym this week

Reach

1.6× usual · 6.2K views · as of Oct 18, 2026

Hook

Text-Carried · “pov you're flyin to the gym this week”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Creator Collab

Length

0:15 · 8 cuts

Have a flat white?

Reach

1.2× usual · 1.8K views · as of Oct 20, 2026

Hook

Absurd Premise · “Have a flat white?”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:23 · 6 cuts

Saving tasks for tomorrow's openers but remembering I AM tomorrow's opener

Reach

28× usual · 73.4K views · as of Oct 20, 2026

Hook

Text-Carried · “Saving tasks for tomorrow's openers but remembering I AM tomorrow's opener”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:10 · 0 cuts

how do you get so many tips?

Reach

26× usual · 28.1K views · as of Oct 20, 2026

Hook

Text-Carried · “how do you get so many tips?”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:09 · 3 cuts

Hey Moed, what's up? Sorry, traffic sucked.

Reach

2.9× usual · 27K views · as of Oct 20, 2026

Hook

Motion Cold-Open · “Hey Moed, what's up? Sorry, traffic sucked.” said

Goal

Value + Lifestyle & Culture

Made by

Staff

Length

1:18 · 3 cuts

What's your controversial take on coffee?

Reach

2.5× usual · 77.8K views · as of Oct 20, 2026

Hook

Stop Doing X · “What's your controversial take on coffee?”

Goal

Value + Authority

Made by

Staff

Length

0:41 · 13 cuts

What you doing for Valentine's Day?

Reach

2.1× usual · 4.2K views · as of Oct 19, 2026

Hook

Text-Carried · “What you doing for Valentine's Day?”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:09 · 3 cuts

COFFEE

Reach

0.9× usual · 1.3K views · as of Oct 20, 2026

Hook

Music Only · “COFFEE” on screen

Goal

Hard Promotion + Brand Campaign → Core Offer, App

Ask

Follow

Made by

Staff

Length

0:28 · 4 cuts

BRAZIL · What sound does a timer make?

Reach

25× usual · 26.6K views · as of Oct 20, 2026

Hook

Question · “BRAZIL · What sound does a timer make?”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:30 · 7 cuts

Expecting no customers due to the extremely hot weather...

Reach

18× usual · 46.4K views · as of Oct 20, 2026

Hook

Text-Carried · “Expecting no customers due to the extremely hot weather...”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:11 · 2 cuts

Reach

0.8× usual · 1.2K views · as of Oct 20, 2026

Hook

Music Only

Goal

Lifestyle & Culture + Series Retention

Made by

Staff

Length

1:27 · 15 cuts

Can I get a hot chocolate but cold? · Yeah, absolutely.

Reach

0.6× usual · 5.8K views · as of Oct 20, 2026

Hook

Withheld Secret · “Can I get a hot chocolate but cold? · Yeah, absolutely.”

Goal

Hard Promotion + Brand Campaign + Lifestyle & Culture

Ask

Do It Now

Made by

Staff

Length

0:38 · 3 cuts

Somebody ordered 200 coffee cakes

Reach

20× usual · 21.8K views · as of Oct 20, 2026

Hook

Text-Carried · “Somebody ordered 200 coffee cakes”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:08 · 2 cuts

When the customer is being rude but you can't be rude back...

Reach

14× usual · 37.7K views · as of Oct 20, 2026

Hook

Text-Carried · “When the customer is being rude but you can't be rude back...”

Goal

Brand Campaign

Made by

Staff

Length

0:07 · 1 cut

Me when someone asks for a skinny latte:

Reach

19× usual · 20.4K views · as of Oct 20, 2026

Hook

Text-Carried · “Me when someone asks for a skinny latte:”

Goal

Brand Campaign + Authority

Made by

Staff

Length

0:08 · 1 cut

When the customer is saying their order at a perfect pace and in the order that the screen goes 😩

Reach

14× usual · 35.8K views · as of Oct 20, 2026

Hook

In Media Res · “When the customer is saying their order at a perfect pace and in the order that the screen goes 😩”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:07 · 0 cuts

hey can you finish this latte for me real quick?

Reach

16× usual · 17.6K views · as of Oct 20, 2026

Hook

Text-Carried · “hey can you finish this latte for me real quick?”

Goal

Lifestyle & Culture + Authority

Made by

Staff

Length

0:08 · 2 cuts

POV: Matcha

Reach

13× usual · 34.4K views · as of Oct 20, 2026

Hook

Music Only · “POV: Matcha”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:11 · 1 cut

POV: we are cutting back on caffeine

Reach

16× usual · 16.9K views · as of Oct 20, 2026

Hook

Text-Carried · “POV: we are cutting back on caffeine”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:08 · 1 cut

Are you sitting in or taking away? · Yes

Reach

12× usual · 32.1K views · as of Oct 20, 2026

Hook

Text-Carried · “Are you sitting in or taking away? · Yes”

Goal

Value + Lifestyle & Culture

Made by

Staff

Length

0:11 · 6 cuts

WHEN THE CUSTOMER IS YOUR BOYFRIEND

Reach

11× usual · 12.1K views · as of Oct 20, 2026

Hook

Text-Carried · “WHEN THE CUSTOMER IS YOUR BOYFRIEND”

Goal

Lifestyle & Culture + Authority

Made by

Staff

Length

0:15 · 0 cuts

A.I is going to take your job · Us: when?

Reach

7.8× usual · 20.5K views · as of Oct 20, 2026

Hook

Text-Carried · “A.I is going to take your job · Us: when?”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:07 · 3 cuts

When a customer asks what's your favourite thing on the menu so you recommend the easiest thing to make

Reach

7.2× usual · 18.9K views · as of Oct 20, 2026

Hook

Text-Carried · “When a customer asks what's your favourite thing on the menu so you recommend the easiest thing to make”

Goal

Value + Authority

Made by

Staff

Length

0:07 · 3 cuts

When you get scheduled with the talkaholic so all you have to do is make coffee

Reach

6.1× usual · 6.5K views · as of Oct 20, 2026

Hook

Text-Carried · “When you get scheduled with the talkaholic so all you have to do is make coffee”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:07 · 0 cuts

Here's your drink · Could I please cancel my order?

Reach

6.8× usual · 18K views · as of Oct 20, 2026

Hook

Text-Carried · “Here's your drink · Could I please cancel my order?”

Goal

Value + Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:23 · 10 cuts

Listen, I try to be nice. I try to be nice.

Reach

4.6× usual · 5K views · as of Oct 20, 2026

Hook

Audience Callout · “Listen, I try to be nice. I try to be nice.”

Goal

Lifestyle & Culture + Authority

Made by

Staff

Length

0:12 · 9 cuts

so come on superman, say your stupid line

Reach

4.4× usual · 4.7K views · as of Oct 20, 2026

Hook

Music Only · “so come on superman, say your stupid line”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:08 · 0 cuts

When you're 6 lattes and 2 matchas behind and make the mistake of looking at the customer

Reach

2.3× usual · 5.9K views · as of Oct 20, 2026

Hook

Text-Carried · “When you're 6 lattes and 2 matchas behind and make the mistake of looking at the customer”

Goal

Brand Campaign + Brand Seeding

Made by

In-House

Length

0:12 · 5 cuts

How do influencers get so many followers?

Reach

2.3× usual · 2.4K views · as of Oct 20, 2026

Hook

Text-Carried · “How do influencers get so many followers?”

Goal

Lifestyle & Culture + Series Retention + Brand Seeding

Made by

Staff

Length

0:17 · 3 cuts

What some customers think will happen if they don't ask for EXTRA hot

Reach

2.0× usual · 5.3K views · as of Oct 20, 2026

Hook

Text-Carried · “What some customers think will happen if they don't ask for EXTRA hot”

Goal

Brand Campaign + Brand Seeding

Made by

Staff

Length

0:08 · 0 cuts

POV: us whenever you interact with our content · Alexis, they're liking it. We have five likes.

Reach

2.1× usual · 2.3K views · as of Oct 20, 2026

Hook

Product In Hand · “POV: us whenever you interact with our content · Alexis, they're liking it. We have five likes.”

Goal

Lifestyle & Culture + Series Retention

Made by

Staff

Length

0:13 · 3 cuts

I think you're pretty addicted to caffeine

Reach

2.0× usual · 2.2K views · as of Oct 20, 2026

Hook

Text-Carried · “I think you're pretty addicted to caffeine”

Goal

Lifestyle & Culture + Brand Seeding

Made by

Staff

Length

0:06 · 1 cut

POV: Mid Shift person comes in

Reach

1.4× usual · 1.5K views · as of Oct 20, 2026

Hook

Text-Carried · “POV: Mid Shift person comes in”

Goal

Lifestyle & Culture + Brand Seeding

Made by

Staff

Length

0:09 · 1 cut

I was a huge fan of the show Lost. Like, it was, I consider

Reach

1.1× usual · 1.2K views · as of Oct 20, 2026

Hook

Confession · “I was a huge fan of the show Lost. Like, it was, I consider”

Goal

Brand Campaign + Off-Platform Traffic

Made by

Staff

Length

0:51 · 14 cuts