Explore Shorts that work

Two people each owe the IRS $50,000.

Reach

19539× usual · 1.2M views · as of Oct 23, 2026

Hook

Withheld Secret · “Two people each owe the IRS $50,000.”

Goal

Hard Promotion + Authority

Made by

In-House

Length

0:43

When you come from working at a commercial chain to a local shop

Reach

8192× usual · 21.6M views · as of Oct 20, 2026

Hook

Text-Carried · “When you come from working at a commercial chain to a local shop” on screen

Goal

Lifestyle & Culture

Made by

Staff

Length

0:21 · 8 cuts

How to understand your nail tech?

Reach

8059× usual · 15M views · as of Oct 20, 2026

Hook

Music Only · “How to understand your nail tech?”

Goal

Hard Promotion + Brand Campaign

Length

0:16

Sticky Date Pudding Matcha Latte

Reach

2841× usual · 31.3K views · as of Oct 23, 2026

Hook

Music Only · “Sticky Date Pudding Matcha Latte”

Goal

Value

Made by

In-House

Length

0:26

"I have to use shampoo everyday" Me:

Reach

2424× usual · 90M views · as of Oct 23, 2026

Hook

Chaotic Montage · “"I have to use shampoo everyday" Me:”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:11

Should she have taken the $100? Excuse me, hi. What is the hair color you would never ever get? Red.

Reach

1437× usual · 24.2M views · as of Oct 20, 2026

Hook

Stop Doing X · “Should she have taken the $100? Excuse me, hi. What is the hair color you would never ever get? Red.”

Goal

Hard Promotion + Authority

Made by

In-House

Length

0:36

watch carefully as I change the color of my shirt

Reach

1271× usual · 2.9M views · as of Oct 20, 2026

Hook

Absurd Premise · “watch carefully as I change the color of my shirt”

Goal

Lifestyle & Culture + Authority

Length

0:20

FIRSTBORN HUSBAND WHEN IT SNOWS ❄️ They're saying we're gonna get ten inches of snow.

Reach

1002× usual · 16.7M views · as of Oct 23, 2026

Hook

In Media Res · “FIRSTBORN HUSBAND WHEN IT SNOWS ❄️ They're saying we're gonna get ten inches of snow.”

Goal

Brand Campaign + Lifestyle & Culture

Length

0:41

Why I charged her half price !

Reach

781× usual · 10.5M views · as of Oct 20, 2026

Hook

Flat Premise · “Why I charged her half price !”

Goal

Hard Promotion + Authority

Made by

In-House

Length

1:55

when someone mentions a midday pick me up and looks at me like i don't know ball

Reach

606× usual · 4.2M views · as of Oct 23, 2026

Hook

Ambient & ASMR · “when someone mentions a midday pick me up and looks at me like i don't know ball”

Goal

Lifestyle & Culture

Made by

In-House

Length

0:12

When the pastor says the sermon will be short...

Reach

602× usual · 1.1M views · as of Oct 20, 2026

Hook

Text-Carried · “When the pastor says the sermon will be short...”

Goal

Lifestyle & Culture

Length

0:09 · 1 cut

Your total will be $120 but if you give me cash I'll give it to you for $100

Reach

530× usual · 597.7K views · as of Oct 20, 2026

Hook

Flat Premise · “Your total will be $120 but if you give me cash I'll give it to you for $100”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:23

Alright miss, your total is gonna be $30. Babe, it'll be $5.

Reach

479× usual · 6.2M views · as of Oct 20, 2026

Hook

Absurd Premise · “Alright miss, your total is gonna be $30. Babe, it'll be $5.”

Goal

Value + Brand Campaign

Made by

In-House

Length

0:12 · 1 cut

How The Cafe Sounds When Everyone's On Aux · Kay

Reach

359× usual · 385K views · as of Oct 20, 2026

Hook

Text-Carried · “How The Cafe Sounds When Everyone's On Aux · Kay”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:32 · 9 cuts

Reach

336× usual · 2.3M views · as of Oct 20, 2026

Hook

Music Only

Goal

Brand Campaign

Made by

In-House

Length

0:10 · 0 cuts

MEET OUR TEAM HEZKI (STAGE MANAGER) ABEL (BASS)

Reach

333× usual · 284.2K views · as of Oct 20, 2026

Hook

Music Only · “MEET OUR TEAM HEZKI (STAGE MANAGER) ABEL (BASS)”

Goal

Lifestyle & Culture → Event

Made by

In-House

Length

0:23 · 12 cuts

Any Sunday, each

Reach

306× usual · 230.2K views · as of Oct 20, 2026

Hook

Flat Premise · “Any Sunday, each”

Goal

Hard Promotion + Lifestyle & Culture

Made by

In-House

Length

0:22 · 7 cuts

Call me crazy, but there's only one right way to make an iced latte. Let me tell

Reach

261× usual · 2.5M views · as of Oct 20, 2026

Hook

Breaking News · “Call me crazy, but there's only one right way to make an iced latte. Let me tell”

Goal

Value + Authority

Made by

Staff

Length

0:31 · 5 cuts

Reach

236× usual · 1.2M views · as of Oct 20, 2026

Hook

Music Only

Goal

Value + Hard Promotion

Made by

In-House

Length

0:39

Okay my man, that'll be $10. I'm going to pay for the next person too.

Reach

224× usual · 7.3M views · as of Oct 20, 2026

Hook

Flat Premise · “Okay my man, that'll be $10. I'm going to pay for the next person too.”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:28 · 14 cuts

Nothing CEO ROASTS CMF "Foldable Phone"

Reach

224× usual · 9.5M views · as of Oct 23, 2026

Hook

Ambient & ASMR · “Nothing CEO ROASTS CMF "Foldable Phone"”

Goal

Brand Campaign + Brand Seeding

Made by

In-House

Length

0:48

What's a fun fact about hair? That it's normal to lose about 50 to 100 hairs per day.

Reach

210× usual · 9.8M views · as of Oct 20, 2026

Hook

Question · “What's a fun fact about hair? That it's normal to lose about 50 to 100 hairs per day.”

Goal

Lifestyle & Culture

Length

1:03

I went to Google and I asked

Reach

207× usual · 2.1M views · as of Oct 20, 2026

Hook

Withheld Secret · “I went to Google and I asked”

Goal

Hard Promotion + Lifestyle & Culture

Made by

In-House

Length

2:49 · 6 cuts

I think we can all agree the colour combo

Reach

185× usual · 3K views · as of Oct 23, 2026

Hook

“I think we can all agree the colour combo”

Goal

Value

Length

0:41

Lean not to my own lovely city, and

Reach

170× usual · 498.3K views · as of Oct 20, 2026

Hook

Flat Premise · “Lean not to my own lovely city, and”

Goal

Authority + Brand Seeding

Made by

In-House

Length

0:35 · 0 cuts

CAN YOU MAKE ME YOUR BEST BREAKFAST SANDWICH? ABSOLUTELY.

Reach

149× usual · 3.5M views · as of Oct 20, 2026

Hook

In Media Res · “CAN YOU MAKE ME YOUR BEST BREAKFAST SANDWICH? ABSOLUTELY.”

Goal

Value + Hard Promotion

Made by

In-House

Length

1:59

You gotta be real quiet on

Reach

129× usual · 246.3K views · as of Oct 20, 2026

Hook

Absurd Premise · “You gotta be real quiet on” said

Goal

Lifestyle & Culture

Made by

Staff

Length

0:06 · 0 cuts

Last month, my coffee shop pulled over 5,000 shots of espresso, and what I'm about to tell you might actually cost me thousands of dollars

Reach

104× usual · 137.9K views · as of Oct 20, 2026

Hook

Stat Drop · “Last month, my coffee shop pulled over 5,000 shots of espresso, and what I'm about to tell you might actually cost me thousands of dollars”

Goal

Value + Lifestyle & Culture + Authority

Made by

Staff

Length

2:03 · 39 cuts

So you've joined me here on the rear delt pec fly machine. So there's two different

Reach

94× usual · 187.8K views · as of Oct 19, 2026

Hook

Flat Premise · “So you've joined me here on the rear delt pec fly machine. So there's two different”

Goal

Value + Authority → Core Offer

Made by

Staff

Length

0:59 · 4 cuts

Reach

89× subs · 2.2K views · as of Oct 18, 2026

Hook

Music Only

Goal

Lifestyle & Culture

Made by

In-House

Length

0:10 · 6 cuts

Hey Toni! What's the most popular Filipino food?

Reach

79× usual · 1.4M views · as of Oct 20, 2026

Hook

In Media Res · “Hey Toni! What's the most popular Filipino food?”

Goal

Value

Length

0:54

Hey, welcome to Marg River Roasting Co. Let's show you around. All

Reach

73× usual · 50.9K views · as of Oct 20, 2026

Hook

Flat Premise · “Hey, welcome to Marg River Roasting Co. Let's show you around. All”

Goal

Hard Promotion + Off-Platform Traffic + Authority

Ask

Link

Made by

Staff

Length

0:33 · 2 cuts

THAT'LL BE £8 PLEASE OK WELL HERE'S £10

Reach

72× usual · 11.5M views · as of Oct 20, 2026

Hook

In Media Res · “THAT'LL BE £8 PLEASE OK WELL HERE'S £10”

Goal

Brand Campaign

Made by

In-House

Length

1:07 · 20 cuts

Hey, stop scrolling. Do you ever feel like you don't know what you're doing in life?

Reach

70× usual · 78.9K views · as of Oct 20, 2026

Hook

Stop Doing X · “Hey, stop scrolling. Do you ever feel like you don't know what you're doing in life?”

Goal

Value + Hard Promotion

Length

0:38 · 1 cut

New Term. New Laptop. Read article here

Reach

56× usual · 100.3K views · as of Oct 23, 2026

Hook

Music Only · “New Term. New Laptop. Read article here”

Goal

Off-Platform Traffic

Ask

Link

Made by

In-House

Length

0:30

Tox kicked in hallelujah Glass skin hallelujah Plump lips hallelujah

Reach

53× usual · 67.5K views · as of Oct 20, 2026

Hook

Music Only · “Tox kicked in hallelujah Glass skin hallelujah Plump lips hallelujah”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:16

When a naan drops... It was too deep to pickup 😭

Reach

52× usual · 18.9M views · as of Oct 20, 2026

Hook

Ambient & ASMR · “When a naan drops... It was too deep to pickup 😭”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:09 · 3 cuts

POV: Your Wi-fi is fine but your coworkers backgrounds have a mind of their own

Reach

51× usual · 28.2K views · as of Oct 23, 2026

Hook

In Media Res · “POV: Your Wi-fi is fine but your coworkers backgrounds have a mind of their own”

Goal

Brand Campaign + Off-Platform Traffic

Ask

Link

Made by

In-House

Length

0:13

pov:bakery owner in Sydney “6am-Closing” for Valentine's Day

Reach

35× usual · 8.5M views · as of Oct 20, 2026

Hook

Ambient & ASMR · “pov:bakery owner in Sydney “6am-Closing” for Valentine's Day”

Goal

Lifestyle & Culture + Series Retention

Made by

In-House

Length

1:36

You're where you are for a reason. God puts you around

Reach

30× usual · 25.8K views · as of Oct 20, 2026

Hook

Flat Premise · “You're where you are for a reason. God puts you around”

Goal

Hard Promotion + Brand Campaign + Off-Platform Traffic

Made by

In-House

Length

0:17 · 2 cuts

Seeing if my Dunkin dad can taste the difference between our caramelized banana latte and Dunkin's banana latte

Reach

28× usual · 857K views · as of Oct 20, 2026

Hook

Confession · “Seeing if my Dunkin dad can taste the difference between our caramelized banana latte and Dunkin's banana latte”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

1:08 · 35 cuts

That one person who can't control their facial expressions

Reach

26× usual · 21.8K views · as of Oct 20, 2026

Hook

Text-Carried · “That one person who can't control their facial expressions”

Goal

Hard Promotion + Brand Campaign

Length

0:07 · 0 cuts

HOW TO STEAM MILK & POUR A ROSEY · HOW TO MAKE A ... "I'll show you how to make a rosin. Look at that espresso."

Reach

22× usual · 31.8K views · as of Oct 20, 2026

Hook

Flat Premise · “HOW TO STEAM MILK & POUR A ROSEY · HOW TO MAKE A ... "I'll show you how to make a rosin. Look at that espresso."”

Goal

Value + Authority → App

Made by

Staff

Length

1:43 · 0 cuts

Quiero salir con una gata nueva hoy... ya quiero conocer otra.

Reach

22× usual · 812.5K views · as of Oct 23, 2026

Hook

Confession · “Quiero salir con una gata nueva hoy... ya quiero conocer otra.”

Goal

Lifestyle & Culture

Made by

In-House

Length

0:46

I was thinking of a buzz cut, but I know my hairline's kind of cooked

Reach

22× usual · 26.3K views · as of Oct 20, 2026

Hook

Confession · “I was thinking of a buzz cut, but I know my hairline's kind of cooked”

Goal

Hard Promotion + Authority

Made by

In-House

Length

0:33

How to fill out Form W-4: Send this to your employees

Reach

22× usual · 20.4K views · as of Oct 23, 2026

Hook

Flat Premise · “How to fill out Form W-4: Send this to your employees”

Goal

Authority

Length

0:58

POV: You have that one loud coworker

Reach

20× usual · 22.8K views · as of Oct 20, 2026

Hook

Music Only · “POV: You have that one loud coworker”

Goal

Lifestyle & Culture

Made by

In-House

Length

0:09

Reach

20× usual · 49.2K views · as of Oct 20, 2026

Hook

Ambient & ASMR

Goal

Value + Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:49 · 7 cuts

Reach

18× usual · 13.7K views · as of Oct 23, 2026

Hook

Ambient & ASMR

Goal

Lifestyle & Culture

Made by

In-House

Length

0:18

Freddy, this thing just came out. You're not burning your fingers right now?

Reach

17× usual · 9.5M views · as of Oct 20, 2026

Hook

In Media Res · “Freddy, this thing just came out. You're not burning your fingers right now?”

Goal

Value + Brand Campaign

Made by

In-House

Length

2:36

Yeah, so I'm gonna do family deal for these guys

Reach

16× usual · 294.6K views · as of Oct 20, 2026

Hook

Face First · “Yeah, so I'm gonna do family deal for these guys”

Goal

Value + Brand Campaign

Made by

In-House

Length

1:24 · 7 cuts

Let's make lasagna alla carbonara. Come on everybody!

Reach

15× usual · 916.2K views · as of Oct 20, 2026

Hook

Face First · “Let's make lasagna alla carbonara. Come on everybody!”

Goal

Brand Campaign + Authority

Made by

In-House

Length

1:05

DIML · where everything goes wrong · Welcome to A Day In A Life as a cafe owner where everything that...

Reach

14× usual · 187.9K views · as of Oct 20, 2026

Hook

Breaking News · “DIML · where everything goes wrong · Welcome to A Day In A Life as a cafe owner where everything that...”

Goal

Hard Promotion + Lifestyle & Culture

Made by

Staff

Length

1:06 · 37 cuts

Think burpees are tough? Athletes can do over 80 burpee broad jumps in a single race.

Reach

13× usual · 6.5K views · as of Oct 19, 2026

Hook

Question · “Think burpees are tough? Athletes can do over 80 burpee broad jumps in a single race.”

Goal

Value + Hard Promotion + Authority → Class or Service

Ask

Link

Made by

Staff

Length

0:38 · 4 cuts

Jesus Loves You ❤️

Reach

8.6× usual · 15.7K views · as of Oct 20, 2026

Hook

Music Only · “Jesus Loves You ❤️”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:10 · 6 cuts

Are you struggling to write copy that actually sells?

Reach

5.7× usual · 8.2K views · as of Oct 23, 2026

Hook

Audience Callout · “Are you struggling to write copy that actually sells?”

Goal

Value

Ask

Watch Next

Made by

In-House

Length

1:31

pov: it's back day

Reach

4.1× usual · 16.1K views · as of Oct 18, 2026

Hook

Music Only · “pov: it's back day”

Goal

Value + Brand Seeding → Core Offer

Made by

In-House

Length

0:12 · 5 cuts

my go-to holiday hairstyle

Reach

2.9× usual · 1.2K views · as of Oct 23, 2026

Hook

Music Only · “my go-to holiday hairstyle”

Goal

Value + Hard Promotion

Length

0:30

learning new words through my avatar let's learn some new words through my Avatar

Reach

1.1× usual · 14.6K views · as of Oct 23, 2026

Hook

Face First · “learning new words through my avatar let's learn some new words through my Avatar”

Goal

Lifestyle & Culture

Length

0:58

We submitted an Offer in Compromise on your behalf.

Reach

16247× usual · 1M views · as of Oct 23, 2026

Hook

Split Screen · “We submitted an Offer in Compromise on your behalf.”

Goal

Hard Promotion + Authority

Made by

In-House

Length

0:38